Ensuring a sustainable company in changing times
The retail market changes rapidly: despite the fact that we focus on the long term, we stay abreast of trends. Our investment strategy focuses on long-term growth and investment.
We achieve sustainable income growth through contractual rental escalations. This is supported by tenant mix enhancement, reinvestment, extensions and refurbishments, appropriate rental levels, and controlling tenant arrears and property expenses.
Hystead proactively accommodates new retail and lifestyle trends to retain our loyal customer base across the portfolio and we continue to improve and invest in our assets. Trends and developments are being driven by changing lifestyles, convenience and technology. We monitor online shopping behaviours and e-commerce trends and consider how we can integrate these into the business.
We seek to ensure that our shoppers enjoy their experience in our centres by focusing on entertainment and lifestyle elements such as food courts as well as ways to improve accessibility and flow. Tenant mix also plays a strong role in ensuring that shoppers can find their favourite retailers.